Fresh Takes on AI Search and Brand Magic

Political communication is colliding with a new information layer. Voters now ask ChatGPT, Gemini or Google’s AI Mode to explain what parties stand for, who seems credible and how policy trade offs compare, often before they see a single ad or click a result. Google reports that more than 1.5 billion people have used its AI generated summaries, and generative AI referrals to websites have grown by several thousand percent year on year in sectors like retail, a signal of how quickly behaviour is

As more people turn to AI for political guidance, perception is no longer formed only by media or social platforms - it’s increasingly shaped by how AI synthesises information from across the internet.  RankBee helps political campaigns understand and shape how AI systems describe them to voters.  RankBee reveals what questions voters ask AI, which attributes AI uses to answer them, and how a candidate is currently framed across key issues. RankBee then tests and optimizes content so AI is mor

AI visibility is the measurable presence of a brand inside AI-generated answers, including mentions, citations, accuracy, and category framing. This guide offers a beginner friendly overview about what AI visibility is and how AI search works, what metrics matter, and how measurement happens in practice. It also connects AI visibility measurement with LLM optimization, exploring remediation paths for low visibility on AI powered search interfaces. Book a discovery call to improve your AI visibi

Large language models (LLMs) like ChatGPT and AI search interfaces like Google AI Overviews are becoming a “new front page” for voter research. Voters don’t just search; they ask questions like “Which candidate is better for the economy?” or “Who will lower my taxes?”. Undecided voters decide elections. Be present where AI shapes opinions. When those questions get answered by AI, your campaign’s narrative is either represented accurately, partially, or not at all. LLM optimization for politic

Duane Forrester's article https://lnkd.in/dw8jnVVp featuring RankBee is a timely wake‑up call: traditional ranking metrics are no longer sufficient in a world dominated by generative Ai search engines. It highlights the new SEO reality - to win in ChatGPT and Gemini, brands need to optimise for how LLMs process data. Duane argues that SEO training is stuck in the past, still focused on title tags, link building, and keyword targeting, while the reality of search has shifted to generative Ai sys

Claude prompt leak changes how you earn AI citations If you chase rankings alone, you’ll miss where AI actually sends clicks. The recently analyzed Claude 4 system‑prompt shows when the model triggers a live web search and when it will attach a clickable citation – a playbook you can optimize for. (Source: GPT Insights) Anthropic has also been publishing official “system prompt” release notes for Claude’s apps since 2024, confirming that default prompts guide tool use and behavior, although th

Google just replaced “AI Overviews” with AI Mode — and for many searches, it’s now the default experience. Instead of ten blue links, users see an AI-generated answer with sources and actions. For brands, that means visibility doesn’t guarantee clicks. Here’s what it means for your strategy.

When customers search with AI tools like ChatGPT, Gemini, or Perplexity, they don’t just type a keyword — they ask questions in natural language. Instead of “best watches 2025,” a query might look like: “What’s a reliable, comfortable watch under $500 that’s accurate and water-resistant?” This shift means that product attributes — the qualities, features, and specifications that define your product — are now central to visibility in AI-driven search. Why Attributes Are Critical in AI Search

OpenAI is in the process of launching (Organic) Product Placement within Answers. https://lnkd.in/deM9tJ4w To this date, the impact of ChatGPT and AI Agents has been transformational for SAAS, Services and Local Services companies. This latest product release will create a huge opportunity for Retail and E-commerce companies to compete for discovery in ChatGPT. Direct to Consumer, Big Retail, used products, all will see a great shift in how their products are discovered by consumers. RankBee.

In today’s digital landscape, understanding where your customers come from is key to optimizing your marketing strategy. One emerging source of inbound leads? AI bots like ChatGPT and Gemini. These tools are increasingly shaping how people discover businesses, and including "AI Bot" as an option in your "Where Did You Hear About Us?" form can reveal their impact on your lead generation. By adding "AI Bot" to your form, you can measure how often these platforms drive traffic to your business. Th

OpenAI is testing a fully fledged Search Engine powered by ChatGPT: SearchGPT https://chatgpt.com/search. The new iteration of the AI powered search engine brings mind blowing new features like.. links to content, images, video, live content and rich graphic experiences. Wow. Sounds like Google 15 years ago – you might think. Despite none of this being "new", this is a milestone for OpenAI. The new interface opens up major opportunities and risks. Is it mainstream yet? Seems like it's takin